AURA-DEMO-1043E-commerce & DTCDirect-to-consumer brandDemo recordSelf-reported figures

DTC home goods brand · repeat purchase base

Established direct-to-consumer brand with a repeat customer base. Illustrative record, not an available mandate.

This is an illustrative recordIt is demonstration data published so the discovery experience can be evaluated. It is not a business available for acquisition, no seller is behind it, and no transaction can result from it.
Annual revenue (TTM)$2,200,000.00
Annual net profit$310,000.00
Asking price$1,180,000.00
Profit multiple3.81×

Operating profile

SectorE-commerce & DTC
Business modelDirect-to-consumer brand
Primary monetisationProduct sales
RegionRestricted
Trading history8 years
Monthly traffic96,000

Diligence status

Listing statusActive mandate
Financial verificationSelf-reported
Document accessRestricted
Detail levelPublic summary
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Confidential summary

Restricted content. The seller's identifying details and supplementary diligence summary are withheld from this view.

Access is granted per mandate after buyer approval and, where required, the seller's authorisation. Restriction is an access control — the information is retained in access-controlled storage, not deleted or anonymised.

Commission at this asking price

Asking price$1,180,000.00
Brokerage commission$114,400.00Effective 9.69%
Net to founder (pre-tax)$1,065,600.00Estimate only. Excludes taxes, legal costs and third-party charges.
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